Fractional RevOps

Your next
Revenue Ops
Manager.

Your GTM engine spans Marketing, Sales, and Customer Success — but most teams run in silos, with broken handoffs and data no one trusts. I fix that.

Book a free 30-min call View resume
Michelle Marufu
Available for new clients
Michelle Marufu
Fractional RevOps Manager
6+
Years RevOps experience
20+
GTM teams helped
HubSpot
Certified partner
Fractional
No full-time overhead
15–30
hours/month saved via automation
30–50%
better CRM data completeness
20–35%
faster lead response time
25–40%
increase in reporting accuracy
10–25%
reduction in SaaS spend
Why work with me

Your revenue team deserves a real foundation.

Most GTM teams are held together by spreadsheets, tribal knowledge, and good intentions. I bring structure without bureaucracy — the kind that makes your reps actually want to use the CRM.

I work best with growth-stage companies that want predictable, compounding revenue — not random acts of GTM.

✓Cross-functional alignment across Marketing, Sales & CS
✓A single source of truth for all your revenue data
✓Consistent, scalable operations that grow with you
✓AI-powered workflows built on solid foundations
✓Senior RevOps leadership without the full-time overhead
What I do

Six ways I can help.

01
RevOps Audit & Diagnosis
A full-picture audit of your CRM, funnel, data, GTM processes, and tech — so nothing stays hidden.
02
CRM Implementation & Optimization
Turn your CRM into a revenue engine — not just a place leads go to die.
03
Centralized Reporting
One source of truth. Every revenue team on the same page, with dashboards they can trust.
04
Tech Stack Audit & Consolidation
Stop paying for tools your team ignores. Build a lean stack that actually works together.
05
Workflow Design & Automation
Eliminate manual busywork. Scale your GTM motion without scaling headcount.
06
Fractional RevOps Leadership
Senior RevOps expertise when you need it — no full-time hire required.
How I work

A six-step process that sticks.

01
Audit
Uncover blindspots, inefficiencies, and tech debt holding your team back.
02
Align
Get stakeholders onto the same page — shared problem, shared vision.
03
Analyse
Dig into CRM data and set the KPIs that actually matter.
04
Design
Map ideal workflows in visuals your team can follow and buy into.
05
Pilot
Run a controlled trial. Fix issues before they go wide.
06
Launch
Roll out, document, optimize. Track everything from day one.
Let's talk

Ready to fix your revenue engine?

No pitch. Just a real 30-minute conversation about what's broken and whether I can help.

Phone
+1 778-320-6814

Ready to talk?

Fill out the form and I'll be in touch shortly.